Liaoning beauty salon 30% customer is male-segotep

Liaoning beauty salon 30% days before the customer is male, Liaoning hair and Beauty Association released the industry’s first "blue book", the "Liaoning province hairdressing industry analysis report" of the province’s cities, hotels, shopping malls, street stores and office visits and transfer. Liaoning hair and beauty industry association president Cheng Liguo introduced, by the end of 2015, Liaoning hair beauty industry practitioners increased to more than 560 thousand people, business increased to more than 110 thousand, the annual output value reached about 80000000000 yuan. The annual per capita spending nearly 2000 yuan according to the relevant research and combined with the enterprise registration department to provide relevant data in statistical analysis, by the end of 2015, the province’s hairdressing industry unit a total of more than 110 thousand households, of which about 40 thousand households, beauty salon shop (not including medical cosmetology reshapingorganization) about 20 thousand households, ten thousand households, nearly Manicure stores cosmetic institutions (including decoration) about 11000 households, daily cosmetics sales unit (not including shopping malls counters) about 21000 households, hairdressing supplies distribution unit of about 7200 households; the total number of employees reached 560 thousand people. The total annual revenue of hairdressing and hairdressing industry is more than 80 billion yuan. According to the province’s 43 million population calculation, the annual per capita consumption in beauty salons is 1913 yuan, and the annual hairdressing salon business income increased by about 10%. Male beauty has reached 30% in Liaoning Province, beauty salons consumer groups, male consumers account for about 20% of the total, female consumers account for about 80% of the total, mainly concentrated in the age of 20 -50 years of age, and higher income and occupation relatively stable personnel is the main consumer groups, accounting for 89% of the total. In recent years, the proportion of male beauty gradually increased, has gradually accounted for about 30%, in Liaoning Province, more and more men love beauty. In addition, hair and beauty industry business model and Internet plus close integration, group purchase business philosophy has become a thing of the past, there are a number of O2O companies get several hundreds of millions of dollars in financing, including industry and beauty, hairdressing and beauty industry O2O future market prospects is very large, for consumer groups, obtained by O2O the information is more and more cost-effective price, more convenient services. Undocumented hair up to a total of 70% according to the survey results, combined with Liaoning province and the main city enterprise registration department data show that Liaoning province stores hold a business license business license, accounted for about 26%, without a business license business license to reach 74%; the hair salon, beauty salons holding business license business license in good condition Liaoning Province, beauty salons holding business license business license of the close to 9. According to the data statistics, the legal consciousness of employees in Liaoning hair and beauty industry is weak. In early 2014 Industrial and Commercial Bureau led by the provincial provincial Services Committee, the Provincial Planning Commission, provincial people club hall and hair and beauty industry association jointly launched the "China industry special tort behavior examination", only half of the undocumented enterprises to re submit the business license, nearly 2000 people apply for the licence. Shenyang evening red

辽宁美容院三成顾客是男性   日前,辽宁省美发美容协会发布了全国同行业首个“蓝皮书”,这份《辽宁省美发美容行业发展分析报告》对全省各市的沿街门市、商场、酒店、写字间等进行走访和抽调。辽宁省美发美容行业协会会长程利国介绍,截至2015年底,辽宁美发美容行业从业人员增加到56万多人,从业商户增加到11万多家,年产值则达到800多亿元。   每年人均花费近2000元   根据相关调研并结合企业注册登记部门提供的相关数据对照分析统计,截至2015年底,全省美发美容行业单位总数超过11万户,其中美发店约4万户、美容店(未含医疗美容整形机构)约2万户、美甲店将近一万户、化妆机构(含纹饰)约11000户、日用化妆品销售单位(未含大型商场中的专柜)约21000户、美容美发用品经销单位约7200户;从业人员总数达到56万人。全省美发美容行业年营业收入总数超过800亿元。   按照全省4300万人口计算,每年人均在美容美发方面消费为1913元,而且每年美容美发的营业收入约有10%的增长。   男性美容者已达到三成   辽宁省在美发美容消费群体中,男性消费者约占总数的20%、女性消费者约占总数的80%,年龄段主要集中在20岁-50岁,而且收入较高和职业相对稳定的人员是主要消费群体,占到总数的89%。近几年,男性美容者占比逐渐增大,已经逐渐占到三成左右,在辽宁省,爱美的男士越来越多。   此外,美发美容行业的经营模式也和互联网+紧密接轨,团购的经营理念已经成为过去式,目前已有多家O2O企业多次获取了数亿元的融资,其中不乏与美业相关,美发美容行业的O2O未来市场前景非常庞大,对于消费群体来说,通过O2O得到的是更多的信息和更划算的价格、更便利的服务。   无证发廊总数多达七成   根据调查结果,结合辽宁省及省内主要城市企业注册登记部门提供的数据表明,辽宁省美发门店持营业许可经营执照的约占26%、未持有营业许可经营执照的达到74%;相对美发店,美容院持有营业许可经营执照的情况良好,辽宁省美容院持有营业许可经营执照的接近9成。   根据数据统计来看,辽宁省美发美容行业从业人员的合法经营意识淡薄。在2014年初由省工商局牵头会同省服务业委、省卫计委、省人社厅及省美发美容行业协会联合开展了“辽宁省行业侵权专项行为检查”,只有一半的无证企业补办了营业执照,将近2000人报考了执业资格证。   沈阳晚报、沈阳网记者 谷丽红相关的主题文章: