Financial institutions rich self insurance company group Spring Festival Gala-zuczug

Financial institutions money insurance companies on Sina group will finance Level2:A shares of sina finance client speed Kanpan: the most profitable investors are using the Chen Dongsheng mapping tabulation Zhai Chao Securities Times reporter Wang Ying in the face of rising national red enthusiasm, financial institutions will not miss a good time this promotion. Financial institutions to draw customers only found gold red, according to the Securities Times reporter to incomplete statistics, the marketing methods including but not limited to, draw prizes, opening gifts, forwarding set like gifts etc.. The Spring Festival Gala "poofing a poofing" red activity, on New Year’s Eve interaction times up to 324 billion 500 million times. 46 brands to participate in the Spring Festival Red activity, the insurance company to participate in groups, a total of 6, the highest proportion. The insurance company to participate in groups according to statistics, the Alipay Spring Festival Gala red "poofing a poofing" activities of a total of 46 brands participating merchants, financial institutions have 12, accounting for 26%. Among them, the highest proportion of insurance companies, a total of 6, respectively: Zhong An insurance, Minsheng insurance, Taikang online, China life insurance, China Insurance, PICC Chinese. In addition to the two securities companies, a bank and three fund companies involved. It is reported that PICC is a comprehensive cooperation with Alipay’s first insurance company. In addition to participating in the new year’s Eve delivery of cash envelopes, Chinese Paul also teamed up to launch the service insurance gold ants two spring festival products: "5 yuan home insurance". Another is by Alipay "poofing a poofing" can receive free "unexpected property comprehensive security risks". An insurance company insiders told reporters, "I hope to reach a more in-depth cooperation with ALI, the Spring Festival evening rush envelopes activities provide mass data for us to provide a more precise positioning for marketing." Cash Red Spring Festival of 2016, Debon securities and Guosheng securities big joint Alipay "poofing a poofing" activities sent millions of red envelopes of cash. Debon securities as "own" children, of course, must not let outsiders tian. Last November 4th, the ant payment service announced shares securities Debon, the actual controller is earlier and ant gold suit jointly funded the establishment of Zhejiang commercial bank Guo Guangchang. In addition, the Milky Way securities also released by WeChat 570 thousand yuan and 1 million 800 thousand yuan in cash envelopes Shouqi rental vouchers, the WeChat reader was close to 100 thousand, but need to download the Milky Way account through APP and complete the account before the award. Draw prizes, shake it is understood each child, many financial institutions will promote the brand through various forms. If Debon securities, in addition to cash envelopes, also launched sweepstakes package, the first prize is three months, gold investment adviser Debon scheme, but I have to accept good accounts, some brokers do not need to open an account, only need to pay attention to the official micro signal. According to the reporter, draw prizes, each child is shaking choose more activities in the form of various types of financial institutions. The securities of the company, such as Guoxin Securities, GF Securities, CRE securities, China Merchants Securities, Northeast Securities, securities, Ping An Securities XinDa were selected to draw the way a gift for brand promotion. In addition, there are embedded game entertainment theory

金融机构有钱任性 保险公司组团上春晚 新浪财经Level2:A股极速看盘 新浪财经客户端:最赚钱的投资者都在用 陈冬生 制表 翟超 制图   证券时报记者 王莹   面对全民高涨的红包热情,金融机构当然不会错过这一推广的好时机。金融机构拉拢客户的方式不仅仅是发现金红包,据证券时报记者不完全统计,其营销方式包括但不限于,抽奖品、开户送礼、转发集赞送礼等。   春晚“咻一咻”红包活动,除夕当晚互动次数高达3245亿次。参与春晚红包活动的46家品牌商中,保险公司组团参与,共计6家,占比最高。   保险公司组团参与   据记者统计,支付宝此次春晚红包“咻一咻”活动共有46家品牌商家参与,金融机构有12家,占比达26%。其中,保险公司占比最高,共计6家,分别为:众安保险、民生保险、泰康在线、中国人寿、华夏保险、中国人保财险。此外还有两家证券公司、一家银行及三家基金公司参与。   据悉,人保财险为首家与支付宝达成全面合作的保险公司。除参与除夕当晚派送现金红包外,中国人保财险还联手蚂蚁金服合作推出了两款春节产品:一是“5元返乡保障险”。另一个是通过支付宝“咻一咻”即可免费领取“意外家财综合保障”险。   一位保险公司内部人士对记者表示,“希望借此与阿里系达成更深入的合作关系,春晚抢红包活动为我们提供了海量数据,为营销提供了更加精准的定位。”   现金红包   2016年春节,德邦证券和国盛证券大手笔联合支付宝“咻一咻”活动送出千万现金红包。   德邦证券作为“自家”孩子,当然肥水不流外人田。去年11月4日,蚂蚁金服宣布入股德邦证券,其实际控制人是此前与蚂蚁金服共同出资成立浙江网商银行的郭广昌。   此外,银河证券也通过微信放出57万元现金红包及180万元首汽租车代金券,该活动微信阅读量接近10万,但需下载“银河开户通APP”并完成开户才可领奖。   抽奖品、摇福袋   据了解,许多金融机构会通过各种形式进行品牌推广。如德邦证券,除现金红包外,还推出抽奖大礼包活动,一等奖奖品是三个月德邦金牌投顾方案,但是想领奖得先乖乖开户,部分券商则不需开户,只需关注官方微信号即可。   据记者了解,抽奖品、摇福袋是各类金融机构选择较多的活动形式。证券公司中,如国信证券、广发证券、华创证券、招商证券、东北证券、信达证券、平安证券等均选择抽奖送礼品的方式进行品牌推广。此外,还有嵌入小游戏增加娱乐性的抽奖方式,像民生微信银行的“全民淘金记”,中国人寿的“做爸妈的营养师”。这类活动的礼品多为电子产品、各大品牌手机、流量话费、各种礼品购物卡等。   其它活动颇丰富   开户送礼算是券商最常见的吸引客户的手法之一,此类方式没有抢夺难度,只要开户便有礼品。记者发现,金元证券推出开户免费赠送价值3688元的资讯服务;上海证券更加直接,推荐朋友开户就可获得奖品。此外,大同证券、东莞证券等也推出开户送礼活动。   微信朋友圈转发并集齐点赞量便有机会获奖,难度不大。如东兴证券只需要转发四张贺岁海报,集齐30个点赞,就有机会获得茶具一套。 新浪声明:此消息系转载自新浪合作媒体,新浪网登载此文出于传递更多信息之目的,并不意味着赞同其观点或证实其描述。文章内容仅供参考,不构成投资建议。投资者据此操作,风险自担。 进入【新浪财经股吧】讨论相关的主题文章: